Category Archives: Fashion Trends

Fabletics: (Huff & Forbes):

Kate Hudson has a new line of Sportswear called Fabletics. Kate Hudson is an actress turned successful businesswomen due to her new line of sportswear. Kate Hudson has always been motivated to live a healthy as well as active lifestyle. Each month on Kate’s web site she shares her favorite outfit for that particular month.

It was a big responsibility when kate Hudson decided to take on the athleisure brand. However, Kate Hudson and her company have met the chanllenges and demands of running a business.

Since Fabletics first appeared in 2013 it has become hugely popular. It is estimated that Fabletics has grown as much as 180% since first being introduced to the public. At present, “Fabletics has close to one million regular customers.

Kate Hudson’s company makes it a point to read all customer reviews about the clothing as well as the company. By embracing customer reviews it helps the business grow emmensely. Due to the fact that the customers needs are better met through reading their opinions as well as thoughts about their past and present experience with Fabletics.

Kate Hudson sells outfits for Yoga, Running, Work-out, Swimming as well as Casual. In addition, Kate Hudson now offers Plus Sizes for larger people. You will find various models which model Kate’s outfits on the Fabletics web site.

The Yoga outfits are all lined semi-fitted poly/cotton blend. Therefore, the outfits are quite comfortable and very flexible. This kind of flexibility is necessary when performing Yoga exercises.

The Power Form leggins provide medium compression and excellent support. The leggins are a combination of poly/nylon and are stretchable. All Yoga attire is reasonably priced and can be purchased directly from the Fabletics.com web site.

All work out outfits are generally two or three pieces and are quite comfortable. The Ainsley Tank is relaxed fit with a built in bra. In addition, the material is breathable and is available in pink and purple.

The Powerlite Gia Crop “Camo Flurry Print” is made from light compression fabric. The material is stretch and is waterproof. In addition, there are two pockets on the back waistband. Sizes available M-8 to 3X.

Maeve Reversible Sports Bra is available in orchid and black. In addition, the bra is made from compression fabric and has mesh racerback straps. This bra is part of a three piece workout outfit that is ideal for both light and more strenous work outs.

Fabletics also offers a variety of tanks, sport bras, casuals. In addition, leggins, capris and shorts are available in a variety of unique colors and designs.

Kate Hudson has also designed a number of accessories that simply complete any outfit from her unique selection. For example, socks, shiftbags as well as headbands are accessories that can be used every day. Headbands are worn many times during a workout or yoga ession. Twist headbands are available in a variety of colors and are priced under $5.00.

Shift bags are made from 100% nylon and have a space for a water bottle. In addition, the interior of the bag has a compartment for a cellular phone. Therefore, shift bags are perfect for storing items needed while working out.

Tritan water bottles are a big seller. Tritan water bottles keep water cold while you work out. In addition, these stylish water bottles are reasonably priced under $6.00.

Canal Day tote bags are are quite roomy and can be used for just about anything. The Canal Day tote bags are available through the Fabletics web site at a special introductory price.

Fabletics also has a new Signature collection. This collection is designed to be comfortable and it can make a person look much slimmer. This new collection is available in sizes up to 3X.

Finally, It may be quite useful for readers to take the lifestyle quiz. This quiz can be easily accessed through the Fabletics web site. By taking this quiz you can actually help yourself get personalized outfit picks for your workout regemine.

The lifestyle quiz asks the reader a series of questions concerning their workout choices. In addition, other areas of interest are addressed such as favorite workout places and questions about your favorite colors. Most importantly, questions concerning your specific body structure and type are addressed within the lifestyle quiz.

The lifestyle quiz can be particularily useful for anyone seeking to change their exercise routine as well as change their lifestyle choices.

Fabletics Employs Reverse Showrooming to Compete with Amazon

What does Little Fabletics have to do with Amazon?

Recently, Fabletics threw their hat into the ring, announcing their intention to compete with Amazon for their 20% of the eCommerce apparel market share. To contest with such a giant for the clothing business, Fabletics needs to have a strong product, remarkable advertising and loyal customers – and they are making a bid for all three.

 

Both Amazon and Fabletics are eCommerce companies, marketing through the internet, so far they are equal. However, Fabletics has a focus on fitness apparel, a strong, recognizable spokesperson and a circumscribed product line, which is working in their favor. Though Amazon might not feel the loom of Fabletics quite yet, it’s time for them to begin glancing behind.

 

The Basics of Reverse Showrooming

Most apparel companies begin with a few mall stores, selling nearly identical stock. They arrange windows and showrooms to entice customers.

 

Fabletics elected to sell directly to the public, bypassing the malls. However, since they were a new name on the scene, they needed something to build trust and instill in potential customers a feeling of confidence and quality.

 

Bypassing the Showroom

First, they used Kate Hudson, a well-known beauty, fitness expert and actress, to advertise their products. Ms. Hudson is famous for her dancing ability and her interest in fitness so customers would feel she would not represent a poor quality product.

 

Building on that foundation, Fabletics offered new customers a smashing deal: a complete fitness outfit for $20, with your VIP subscription. Ah, here’s the next step in the plan – subscription. For Fabletics, making a single sale was not enough; they needed a loyal customer base and were sure that the subscription would supply one.

 

Subscriptions Re-imagined

Fabletics knew that people had a less than positive opinion of subscriptions because of the experiences they had of being locked into an arrangement that no longer suited them. To fight this issue, Fabletics re-designed the subscription concept. Rather than functioning to serve the interests of the company, they reversed the idea to function for the customer.

 

By putting the customer firmly in the driver’s seat, Fabletics created a subscription that people could enjoy. You can return anything you don’t love for replacement or credit. If you don’t want a shipment for a month or so, just let them know and your order will be suspended. Want to end the subscription for a while? Just inform them.

 

On to the Showroom

With a strong subscription clientele with all manner of VIP benefits, Fabletics is now opening physical stores. Customers can join the VIP club when they make purchases, existing members can apply their points and benefits to store purchases and Fabletics stocks the stores with the kind of clothing that is popular in that area, as learned from the subscription customers.

 

By now you see how clever Fabletics is, turning the subscription concept backwards as well as reversing the showroom idea. Time will tell if this cleverness is sufficient to attract some of Amazon’s apparel business.

Kate Hudson Takes Over The Internet One Yoga Pant at a Time with Fabletics

In the fashion world, it has become harder to be successful when Amazon reigns 20% of the fashion industry of the e-commerce market. For Kate Hudson, she was not going to let that rain on her parade. The Fabletics business is ever growing and this has not caused her $250 million dollar business to be halted. For more than 3 years, there has been a popular movement of active wear. For consumers, this market is popular among all age groups.

 

If you are not familiar with Fabletics, you might not know that this popular movement has allowed consumers to receive new active wear through a monthly subscription to the Fabletics monthly subscription. You will receive new active wear at the beginning of each month and these will continue on until you either decide to cancel your membership or if you choose to skip a month or two of your membership.

 

Fabletics is much like the rest of your monthly subscriptions. You either will opt to purchase or not purchase before the deadline of your monthly subscription is due. If you decide to purchase something, you will receive your monthly allowance and you can either continue to receive them or you may cancel your membership.

 

Kate Hudson worked very hard to make a name for herself and this is no different. Kate is a active workout and yoga participant and therefore she knows what it takes to be comfortable in your workout gear. She knows what it feels like to be constricted and how uncomfortable you might be in certain types of active gear and therefore knew what needed to be done in order to feel comfortable and confident in her active wear. The yoga pants are ideal for someone who wants to bend freely and be comfortable while doing downward dog or other yoga positions. If you want to have beautiful and comfortable active wear, Fabletics is one way for you to do so.

 

Fabletics offers a great deal to get you started and when you signup, you will receive your first set of yoga pants for $25 dollars. This will get you started and from then on out, you will either need to accept the next shipment or opt out of the next shipment. You can either make a phone call to tell a representative what you would like or you may visit their webpage to opt out. Either way, you wont be displeased with your new active wear.

Work Out Gear Gets a Work Up

The new trend in fashion is one you probably have in your closet. Work out gear as weekend gear. Sneakers instead of high heels and hoodies opposed to cardigans. Too good to be true? Not according to Bustle. In Kelly Dougher’s article, she breaks down the simple chic ways she wears athleisure. Simple, comfortable and still fashionable. This is a fashion trend I can get behind, while working on my behind.

Offering a way to stay on trend and still be comfortable is one of my missions in life. Leggings as pants? Not taboo anymore. Sneakers and a LBD? Perfect! Of course the trick is to have high quality and still maintain style and balance on en.wikipedia.org. An over-sized t-shirt and baggy sweatpants is neither. But an over-sized tank top and some sleek leggings, well now you’re talking. When switching to a casual weekend you may want to change it up and add a nice tailored coat with skinny jeans with your best sneakers. The goal is to maintain the causal, yet, put together appearance.

The most notable company that sells itself as function and fashion is Fabletics on bustle. With Kate Hudson as it’s brand ambassador and partner, of course it is stylish but is it functional too? Can you wear it to the gym and then run to the grocery store without feeling shamed?

One quick look through the website and you can see the effort into making fashion forward athleisure. There are entire collections on Fabletics that you can shop or pick piece by piece. You can subscribe monthly or check out as a guest. Although, you get better sales and discounts on https://www.facebook.com/Fabletics/ if you are a member.

With the latest trend being fashionable and functional, Fabletics has tapped into the market at the right time and place. Fabletics offers high quality and high style at a click of a mouse you can hit the gym and then hit the bar. Athleisure wear isn’t going anywhere, anytime soon. Get those sneaker out from the closet and go for a run. Or hit the club. Or a nice dinner in the city. It is all up to you.