The private jet industry is an overly expensive and underutilized way to fly. An inefficient booking procedure helps to keep it such. Most private jets are in the air only about 15 percent of the time that they could be and much of that time empty as they are being repositioned. Booked flights are only at about 30 percent capacity. All of this makes owning and operating these planes expensive.
Private jets can fly in and out of about 5,000 airports in the United States. This makes them more accessible than commercial flights. In addition, they can get their passengers closer to their final destination and with less hassle than a commercial flight. If a more efficient system could be implemented, driving down the cost of operation, then taking a private jet could be affordable to a larger segment of the population.
In 2009, a private jet operator gave Sergey Petrossov a complimentary flight as part of a discussion about expanding their service into Eastern Europe. As he delved more into the industry, Sergey began to learn about the archaic booking arrangements and the flying inefficiencies of the industry. With a love and background in technology, he saw a business opportunity in helping to solve these issues.
In 2012, Sergey put together a small team and developed a prototype mobile booking app for private jet flights. With this app, users could get a real-time price for a flight. Due to the great enthusiastic feedback he received, he launched JetSmarter in 2013. As a member of JetSmarter, app users can book a seat on an already scheduled flight or charter their own flight.
The goal of JetSmarter is to make on-demand flying available to all that wish to use it. Overtime, Sergey feels that they will be able to make the costs of flying private comparable to that of commercial flights. Making air travel easier and more enjoyable, the private jet industry should show major growth in the future.
Sergey Petrossov was born in Russia. His family moved to the United States when he was a small child. He studied finance at the University of Florida, but had a greater love for how technology could improve businesses. Before JetSmarter, he helped co-found a company in education technology. Their cloud-based program allows low-budget education organizations teach remotely and online.