Doe Deere spent a lot of time learning about what she liked. She knew she wanted to be unique and wanted people to see her personality reflected in her style. Since she liked a lot of colors and fun looks, it was sometimes hard for her to find everything she was interested in. It was also important for Doe Deere to have the best look possible because she knew what she liked. Just because she liked bright colors and fun looks didn’t mean she wanted to compromise on quality.
Her beauty blog talked a lot about what she liked and about how she planned to do things in her life. Doe Deere spent a lot of time learning about how she could make her personality shine through her clothes. It was also something that made her want to be better when she was getting dressed and doing her makeup each day. Doe Deere spent time learning about brands and how she could find the right colors. It wasn’t always easy, though. Doe Deere spent time trying to find the best options and realized not many brands carried the colors she liked. She usually had to sacrifice quality to get the colors she wanted.
For Doe Deere, the point of making sure she could get everything she wanted came from the opportunities she tried to use with makeup and other beauty options. She couldn’t ever find the right colors so she chose to start making her own. One of the first goals she had for Lime Crime was color of the makeup. The next goal was to make sure the makeup was vegan. She accomplished both of these and grew the brand.
After the success Doe Deere saw with Lime Crime, she knew she had to do even more to make her own clothing brand. When she started Poppyangeloff, she had a vision. She makes clothes for her brand by putting her own style twist on all of the clothing choices. It helps her show people she knows what she’s doing and it showcases all the colors she enjoys using and wearing.