Edgard Corona: The Visionary Behind Smart Fit
Edgard Corona, the owner of Smart Fit, is a true pioneer in
the fitness industry. With over 30 years of experience, his journey has been
marked by innovation, transformation, and a relentless pursuit of excellence.
Smart Fit , under his leadership, has become a leading fitness brand in Latin
America, with a presence in 14 countries.
Corona’s entrepreneurial spirit and passion for fitness have
been the driving forces behind his success. From a young age, he was always
looking for his own path, experimenting and taking risks. After starting his
career in the engineering and fashion industries, Corona made a ra dical shift
and entered the world of fitness.
In 1996, he founded the first Bio Ritmo gym in Santo Amaro.
This marked the beginning of a new era for Corona, as he realized the potential
of the fitness industry and the impact it could have on people’s lives. With a
focus on customer satisfaction and a deep understanding of t heir needs, Corona
expanded the Bio Ritmo brand, opening new locations and offering innovative
services.
But Corona’s ambition didn’t stop there. He embarked on a
journey of learning, attending fitness conferences around the world and
exchanging ideas with industry leaders. This led him to envision a new model of
fitness , one that would be accessible to everyone. In 2009, Smart Fit was born.
Smart Fit revolutionized the fitness industry by offering
high-quality facilities and services at affordable prices. This innovati ve
approach appealed to a wide range of customers, making fitness accessible to
all. Today, Smart Fit is a household name in Latin America, with a dedicated
customer base and a strong presence in the market.
Under Corona’s leadership, Smart Fit has continued to grow
and evolve. In a recent milestone, the company went public on the Brazilian
stock exchange, raising capital to fur ther expand its operations and invest in
strategic initiatives. This move demonstrates Corona’s commitment to continuous
growth and his vision for the future of fitness.
Edgard Corona’s journey is a testament to the power of
passion, innovation, and adaptability. His entrepreneurial spirit and
relentless pursuit of excellence have made Smart Fit a leading fitness brand in
Latin America. As the owner of Smart Fit, Corona continues to inspire and
motivate others to embrace fitness as a lifestyle and invest in their
well-being.